Investor
Nike - an investment opportunity?
Nike is the classic case study in how a dominant, seemingly unassailable consumer brand can lose its shine without losing its logo recognition. The stock is down sharply from its all-time highs near $170 (November 2021), trading in the low-$40s as of mid-2026, roughly 40% below where it stood a year earlier. Yet on trailing earnings the stock is still not obviously cheap: a P/E near 30x and a p…