Infobird is a China-based digital advertising and customer engagement solutions provider that operates three maternity-focused digital platforms acquired in 2023–2024: Qinbaobao, BabyTree, and Mama Network. The company generates revenue primarily by selling targeted advertising and marketing services to brands and enterprises seeking to reach maternal and parenting audiences across its owned platforms. Its business depends significantly on a small number of major customers in the competitive Chinese digital advertising market, and it operates through contractual arrangements (variable interest entity structure) to navigate foreign investment restrictions in China.