Freshpet manufactures fresh pet food made from whole ingredients including meat, poultry, vegetables, fruits, and whole grains, distributing products to retailers and consumers primarily across the United States and Canada, with growing international operations. The company's distinctive business model centers on a proprietary network of company-owned branded refrigerators ("Freshpet Fridges") placed in retail locations, which serve as both a direct distribution channel and a competitive differentiator that enables consumer engagement and product visibility. Revenue is generated through the sale of fresh pet food products to retailers, with profitability influenced by ingredient costs, commodity pricing, labor availability, and consumer purchasing patterns in the premium pet food category.