Beachbody operates a direct-to-consumer fitness and nutrition platform that combines digital streaming workout content with branded nutritional supplements. The company's flagship BODi platform delivers over 140 fitness, nutrition, mindfulness, and recovery programs through web and mobile apps and smart TVs, while selling premium nutrition products including Shakeology and performance supplements to millions of subscribers globally. Revenue comes primarily from subscription fees for digital fitness access and sales of nutritional products, often bundled together, distributed through direct-response marketing, e-commerce marketplaces, and an affiliate network. The company targets consumers seeking affordable alternatives to traditional gyms and boutique fitness studios by offering comprehensive wellness solutions at a lower per-month cost.