Via provides a comprehensive technology platform that modernizes public transportation systems through AI-powered software and tech-enabled services. The platform helps government agencies and private operators optimize transit network planning, manage operations, and deliver microtransit solutions through machine learning and real-time data analytics. Via generates revenue primarily through recurring subscription fees based on factors such as fleet size and vehicle-hours, with contracts typically structured as multi-year arrangements that expand as customers add vehicles, adopt additional vertical solutions, and implement advanced modules.