United Rentals is the world's largest equipment rental company, operating a fleet of over $22 billion in original equipment cost across more than 1,700 locations primarily in the United States and Canada, serving construction and industrial companies, manufacturers, utilities, municipalities, and government entities. The company generates revenue primarily through equipment rentals (approximately 86% of total revenues), supplemented by sales of rental and new equipment, contractor supplies, and service offerings, across a diversified product range including general construction and industrial equipment, aerial work platforms, power and HVAC systems, and specialized solutions for infrastructure and trench safety. United Rentals competes through its scale-driven advantages—including superior purchasing power, extensive geographic reach, a proprietary software platform enabling single-point customer management, and operational efficiency—while pursuing strategic acquisitions and fleet optimization to expand market presence and offer comprehensive jobsite solutions.