Ubiquiti designs and distributes networking equipment and software platforms to enterprises, service providers, and consumers through a global network of distributors, online retailers, and direct-to-consumer channels across more than 200 countries. The company's products span three main categories: enterprise solutions including wireless access points, video surveillance, network switching, and access control unified through the UniFi OS platform; service provider solutions such as wireless backhaul technology, fiber deployment systems, and customer management software targeting internet service providers and carriers; and consumer-focused home networking products. Ubiquiti generates revenue primarily through equipment sales and software platform licensing, leveraging a decentralized R&D organization and building brand awareness through online communities, distributors, and user-driven channels rather than traditional direct sales.