Reed's, Inc. is a branded beverage company that produces and sells natural, premium, and functional drinks under the Reed's and Virgil's brand lines, distributing over 50 products through natural retailers, specialty grocers, major chains, mass merchants, club stores, convenience outlets, and direct-to-consumer channels. The company operates an asset-light business model using a network of independent co-packers and distribution centers to manufacture and deliver beverages made with premium natural ingredients, without artificial preservatives or colors. Reed's generates revenue through product sales across multiple retail channels and international markets, competing in the carbonated soft drink category with a focus on ginger ales, premium sodas, functional beverages, and ready-to-drink spirits.