Prosperity Bancshares, Inc. is a Texas-based financial holding company that operates Prosperity Bank, a full-service regional bank with locations across Texas and Oklahoma serving businesses and consumers. The bank generates revenue primarily through net interest income from a diversified lending portfolio (commercial real estate, residential, construction, and commercial-industrial loans) and deposits, supplemented by noninterest income from services including trust and wealth management, mortgage services, treasury management, and retail brokerage. The company competes by combining community banking values—local decision-making and customer relationships—with the resources and sophistication of a larger regional institution, pursuing growth through both internal expansion and acquisitions of smaller community and regional banks.