Nexxen is a global advertising technology platform that provides an integrated suite of solutions for advertisers, agencies, publishers, and broadcasters to plan, activate, optimize, and monetize digital advertising campaigns. The company operates a demand-side platform (DSP) for advertisers to manage campaigns across formats and devices, a supply-side platform (SSP) for publishers to monetize inventory, and a proprietary data platform leveraging artificial intelligence and machine learning to deliver audience insights, targeting, and campaign optimization across the digital advertising supply chain. Nexxen generates revenue through platform fees based on a percentage of customer spend, flat fees, or per-impression pricing, with a particular focus on video and connected TV advertising.