Marriott International is a global hospitality company that operates as a franchisor, manager, and licensor of hotel, residential, timeshare, and other lodging properties, owning or leasing less than one percent of its portfolio while generating revenue primarily through franchise and management fees, royalties from over 7,600 franchised properties, and base and incentive fees from company-operated hotels. The company maintains a diverse portfolio of iconic brands including JW Marriott, The Ritz-Carlton, Marriott Hotels, and Sheraton, spanning luxury to midscale segments across four major geographic regions. Revenue streams include application and continuing royalty fees from franchisees, management and incentive fees from operated properties, residential branding fees, and substantial income from its Marriott Bonvoy loyalty program and co-branded credit card partnerships, which together drive the majority of room nights across its global system.