Helen of Troy Limited is a diversified global consumer products company that designs and markets a wide portfolio of owned and licensed brands including OXO, Hydro Flask, Osprey, Vicks, Braun, Honeywell, PUR, Hot Tools, Drybar, and others across home and outdoor goods and beauty and wellness products. The company operates two main segments: Home & Outdoor, offering food storage, kitchen utensils, beverage ware, coolers, backpacks, and travel gear; and Beauty & Wellness, providing hair styling appliances, grooming tools, personal care products, nail care solutions, and wellness devices such as humidifiers, thermometers, and water and air purifiers. It generates revenue primarily through sales to online and brick-and-mortar retailers, distributors, and direct-to-consumer channels across approximately 100 countries, with products manufactured through contracts with vendors primarily in Asia and Mexico and distributed through its own network.