Getty Images is a global digital content platform that provides creative and editorial visual content—including photography, video, music, and AI-generated imagery—to customers ranging from large enterprises to individual creators through three main brands: Getty Images (premium offering), iStock (value-oriented), and Unsplash (free and subscription creator platform). The company monetizes its content library of over 645 million assets sourced from hundreds of thousands of contributors through a mix of subscription plans and à la carte purchases across website, mobile, API, and plugin channels. Revenue comes primarily from subscriptions and is distributed across corporate, media, and agency customers, with no single customer representing a meaningful portion of sales, while the company also generates revenue from editorial content, data services, music licensing, and digital asset management offerings.