Domino's is the world's largest pizza company, operating through a franchise-based business model in which approximately 99% of stores are independently owned and operated by franchisees. The company generates revenue primarily through royalty and franchise fees paid by franchisees, supply chain operations that distribute food and products, and a smaller number of company-owned stores used for innovation testing and franchisee training. Domino's serves customers through delivery and carryout channels, offering a focused menu of hand-tossed pizzas and complementary items, with a significant portion of sales driven by digital ordering platforms and the Domino's Rewards loyalty program. The business operates globally across more than 90 markets, with particular strength in the U.S. pizza delivery and carryout segments, competing on brand strength, product quality, technology, and convenience.