Betterware de México is a consumer goods company that builds and sells branded home organization and beauty-personal care products directly to consumers through a large network of independent sales representatives operating on a commission basis. The company operates two primary segments: Betterware (home organization products across kitchen, bathroom, bedroom, and wellness categories) and JAFRA (beauty, personal care, and fragrance products), each sold through tiered distributor and consultant networks using monthly catalogs and digital tools. The company manufactures most products at facilities in Mexico and through a certified supplier network, distributes them from regional centers, and generates revenue primarily from Mexico with selective expansion into the United States and Latin America, relying on low-cost, flexible direct-sales infrastructure rather than retail channels.